Skip to content
Lazarevych

Growth analytics · Decision support

Growth tools that clarify what to measure, model and decide next

Two decision-support tools help founders and growth leaders diagnose measurement maturity and model contribution LTV and payback — before they scale spend or rebuild systems.

Start Free AssessmentExplore all tools

Focused inputs · Practical analytical outputs · Separate tool workflows

Live growth tools

Start with the tool that matches your decision

Each tool is a separate workflow. Use one to diagnose infrastructure maturity, or the other to model unit economics — then decide what to fix, improve or scale.

LiveGrowth infrastructure

AI Growth Infrastructure Assessment

Evaluate acquisition measurement, tracking, analytics, CRM, attribution, revenue connectivity and growth decision-making maturity.

Decision it supports: What to fix first in growth infrastructure before rebuilding or scaling.

  • Growth Infrastructure Maturity Score
  • Data Confidence Score
  • Key measurement risks and priority gaps
  • Practical 90-day implementation roadmap
  • Personalised AI-generated PDF audit
Inputs
Structured answers on business context, acquisition, tracking and analytics, CRM and revenue data, and growth decision practices.
Outputs
AI-generated PDF audit by email with maturity and data-confidence findings, key risks, priority gaps and a practical roadmap.
Time to complete
Approximately 5–7 minutes to complete
Start Free Assessment
LiveUnit economics

Predictive LTV & Payback Calculator

Model 90-day and 180-day contribution LTV, CAC payback, retention scenarios and the improvements required to reach your growth targets.

Decision it supports: Whether unit economics support scaling, improving, holding or stopping spend.

  • Conservative, base and growth scenarios
  • Predictive LTV/CAC and CAC payback
  • Cumulative contribution projections
  • Retention and churn sensitivity analysis
  • Optional AI-supported emailed interpretation
Inputs
Business assumptions such as CAC, revenue, margins, costs, retention curve and optional growth targets.
Outputs
Interactive calculator results with scenario modelling, and an optional AI-supported emailed report.
Time to complete
Approximately 3–5 minutes to complete
Calculate LTV & Payback

Choose the right tool

Match the decision to the workflow

Both tools support clearer growth decisions. They answer different questions and run as separate workflows.

Business problems

Problems these tools help investigate

Use the tools to surface decision-relevant gaps — not as a guarantee that any particular outcome will follow.

  • Unreliable acquisition and conversion measurement
  • Disconnected CRM and revenue data
  • Uncertainty about growth infrastructure maturity
  • Unclear CAC and contribution LTV
  • Slow or unsafe CAC payback
  • Retention sensitivity that changes scale decisions
  • Uncertainty about whether to scale, improve, hold or stop investment
  • Budget decisions driven by platform ROAS instead of contribution economics

How it works

A shared high-level process — separate tool workflows

Each tool remains independent. Completing one does not automatically transfer inputs into the other.

  1. 01

    Provide structured business inputs

    Answer focused questions or enter assumptions that describe your measurement system or unit economics.

  2. 02

    Receive an analytical result

    Review scores, scenarios, projections or findings generated from the inputs you provided.

  3. 03

    Identify risks, scenarios or priority gaps

    See where confidence is weak, payback is unsafe, or infrastructure gaps block better decisions.

  4. 04

    Define the next decision

    Use the output to decide what to investigate, fix, model further or discuss with professional support.

What you receive

Analytical outputs you can act on

Outputs are informational and depend on the quality of the inputs. AI-generated results do not replace professional analysis or guarantee business outcomes.

Assessment findings

Maturity and data-confidence results, measurement risks, priority gaps and a practical roadmap from the Growth Infrastructure Assessment.

Scenario modelling

Conservative, base and growth scenarios for contribution LTV, CAC payback and cumulative contribution from the calculator.

Interactive results

On-page calculator projections and decision cues where the LTV tool presents them interactively.

Delivered interpretation

PDF audit by email for the Assessment, and an optional AI-supported emailed report for the calculator where you request it.

Coming soon

More decision tools in development

Additional tools are planned to expand the catalogue. They are not available yet and do not have a public route.

Coming soonMarketing performance

Marketing ROI & Channel Efficiency

Evaluate channel efficiency, blended CAC, incremental contribution, payback and risk-adjusted return on marketing investment.

In developmentPlanned for later

Related services

When self-serve analysis needs professional implementation

If the tools show structural gaps, these services help diagnose, rebuild measurement or ground scale decisions in unit economics.

Growth Audit

Structured diagnosis of how acquisition, product, CRM and revenue data connect — and where measurement breaks.

Explore Growth Audit

Related case studies

How teams turn measurement into clearer growth decisions

Selected work that shows infrastructure diagnosis and unit-economics decision systems in practice.

Growth Data Infrastructure & Funnel Economics Audit

Infrastructure and funnel economics diagnosis.

View case study

CAC, LTV & Payback Optimization

Unit economics and payback decision work.

View case study

View all case studies

Related insights

Practical reading before you start a tool

Articles that deepen unit economics literacy and measurement maturity — without replacing the tools themselves.

CAC, LTV and Payback Period: How to Build Reliable Unit Economics for Growth

Decision-grade CAC, LTV and payback framing.

Read article

GA4 Audit Checklist: How to Find Tracking, Attribution and Data Quality Problems

Measurement and data-quality investigation framework.

Read article

GA4 vs Mixpanel vs Amplitude: Which Analytics Stack Should Your Business Implement?

Choosing an analytics stack for growth decisions.

Read article

View all insights

Privacy and trust

Use the tools carefully and treat outputs as analytical

Avoid entering unnecessary sensitive information. Outputs depend on your inputs and automated analysis. AI-generated results are informational — they do not guarantee outcomes and do not replace professional advice.

Next step

Connect self-serve analysis with professional implementation

Start with a free infrastructure assessment, or discuss how measurement, unit economics and growth decisions should work as one system.

Discuss Your Growth AnalyticsStart Free Assessment

Separate tool workflows · Analytical outputs · No invented guarantees